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Fill in your Business Blueprint

Answer five short questions so everything Colibri writes for you sounds like you.

Your Business Blueprint is five questions about you, what you sell and who it’s for. Colibri reads it every time it drafts something for you: emails, website pages, posts and its answers in chat. It takes about ten minutes.

Steps

  1. Click Getting started in the menu. The Blueprint is the first step, Put your business into words. Press Answer five questions.
  2. Read the welcome screen and press Begin.
  3. Answer each question in your own words, the way you’d talk to a friend over coffee:
    • Who are you? Your name, your business name, and why you do this work.
    • What are you selling? Tap everything you offer now or want to offer soon, then add your main offer and its price. A guess is fine.
    • Who are you selling to? Picture one real person you love working with, and describe them.
    • What problem are you solving? Their before and their after, in their words.
    • Why should anyone care? What makes your work different, and why it matters now.
  4. Not sure what to write? Press Not sure what to write? See an example. Or press Skip for now and come back later.
  5. After the fifth question, press See my Blueprint. Read the summary and press Edit on any line to change it.
  6. Press Save my Blueprint. You’ll go back to your Getting started list.

Good to know

  • Your answers save as you type. Stop any time and pick up where you left off.
  • To come back later, open Getting started and press Review my answers on the first step. You’ll land on your summary.
  • Your name and business name also update your business details in Settings.
  • Open More details on the summary to add your voice, goals, testimonials and your own notes. It’s optional, and Colibri writes better with it.
  • The summary’s Where Colibri uses this section links to the places that draw on your answers, like Bookings, Courses and Website. It only links; it doesn’t create anything.
  • Start over, clear my answers at the bottom of the summary clears your Blueprint answers only. Your business details, website, booking types, drafts and brand kit stay as they are.
  • Picked a template before you filled this in? Your pages can be refreshed from your answers. See Use a ready-made template.
  • Next, see Have Colibri write your emails.